The City Of Joy, Kolkata.
Life Digital Solutions x Exjot (2 Years)
First Rite IT Services (1.5 Years)
Summit SEO (4 Years)
I started with SEO, then moved to Facebook Ads, Now I’m Head of Marketing at Life Digital Solutions
Tasked with getting the brand online and helping them generate sales using performance marketing. I used Meta ads and Google Ads as my primary source of traffic. I have been consistently generating a ROAS of over 10 for the Brand on Meta and over 4 on Google.
Rex Remedies a brand trusted by our elders and our generation alike was no where online.
I have helped them put their store online and generate a Consistent ROAS of over 4 using Meta Ads. With the help of Lead Gen Ads I have also helped them expland their distribution to South Africa and UAE.
Now, this was different. Impakto was a newly launched brand by Ajanta Shoes and they were already online when I started to work with them.
Their issue was not getting profitable sales from their website. I worked on their CRO, SEO, Facebook Ads & Google Ads. Took them from a Negative ROAS to a Positive One and ultimately towards profitability